Website Design Using SEO Techniques
Are you in search of web design services? Do you want the design of your website to be unique and highlight the professionalism of the subject in which you do business? We can gladly design the website that expresses you and achieve a unique design that will at the same time be based on the principles of SEO. In this way, we design your website after first researching the subject you are active in and your target audience. The design output is shaped to provide the information and products your prospects are looking for and this is the best way to guarantee a successful outcome.
The difference of web design with SEO compared to non-SEO design
The difference is big in the amount of organic traffic that a website design using SEO can bring but also in the result for a business. Traditional web design is mostly done by graphic designers or UX and UI professionals.
According to the Wikipedia definition:
User experience design (UX, UXD, UED or XD) is the process of improving user satisfaction with a product/service by improving usability, accessibility and user pleasure during their interaction. with the product. User experience design takes traditional human-computer interaction (HCI) design and extends it to cover all aspects of a product or service as perceived by users.
The user interface (UI), in the field of human-computer interaction industrial design, is the space where interactions between humans and machines occur. The goal of this interaction is to enable efficient human operation and control of the machine, while simultaneously feeding the machine information that aids the user’s decision-making process.
After reading the above definitions and explanations about UX and UI we notice that there is no mention of SEO. Both definitions pay attention to how the user interacts with a website (UX) and the impression a website will give to the same user (UI). There is no mention of how the elements used in the design will bring organic traffic to a website. So, there is no thought of SEO driven web design. The ability to attract organic traffic to a website is extremely important especially as the competition in every subject increases.
Designing a website with organic traffic in mind is a completely different process, which can be enhanced by UX and UI, but cannot be achieved with UX and UI techniques alone. SEO web design services can lead a business to success through the online market research process. Website design decisions are based on statistical data rather than assumptions and limited experience in a business area. Once we present users with what they want, the chances of meeting their need and keeping them happy increase. This fact consequently increases the chances of leading them to the desired result, whether it concerns a sale, a telephone call, or filling out a form through our website. By designing a website using SEO techniques we perform valuable SEO marketing research that is necessary to understand our prospective customers
How can web design with SEO help us anticipate the needs of our customers
In recent years there has been a lot of discussion about artificial intelligence and how it can be used. Google’s algorithms in recent years have changed and are based on artificial intelligence. The results of the searches we do on the Google search engine are becoming more and more valid and reveal to us what we are really looking for. And that’s just the beginning… Because AI algorithms learn by themselves and improve over time. Artificial intelligence helps Google bots better understand user behavior and therefore their intentions. SEO professionals have access to valuable tools and data that they can analyze to use pieces of this knowledge. This way they can understand what users want while searching for specific products / services. This knowledge can be recorded in such a way that it can be used in the web design process using SEO. In our portfolio you will find many examples from our clients who entrusted us with the implementation of such an analysis and are now very happy with their decision and the results we have achieved.
Website design with SEO isn’t just about on-page SEO
You might be wondering if a really good SEO plugin (like the Yoast SEO WP plugin) is enough to optimize your website to bring in organic traffic. Yoast SEO is a very good plugin but it is a tool that focuses mainly on individual pages of a website. Yoast SEO itself cannot conduct SEO marketing research on the subject of a business, a specific category of products or services. It helps us do on-page SEO faster and more accurately, but lacks quality market research skills that a professional SEO consultant must have. Yoast SEO cannot design a website’s SEO strategy by itself, and such a strategy is essential for every business. A SEO professional should research a topic/market/item and make a proposal to the client about the content of a website after discussing with the business owners how some business ideas can be implemented. The SEO professional will then finalize the structure of the website and give instructions on how it should be implemented. This requires coordination with developers and UX and UI professionals (if any depending on the size of the project) in order to achieve the best possible result from a technical and aesthetic point of view. If you are ready to create a website for your business or redesign an existing site, consult an SEO professional.
Are you interested in web design using SEO techniques?
If you want to design a website with the aim of getting organic traffic and achieving the best possible result, send us additional information about your business by filling out the “Offer Form” and we will contact you.