Television advertising is a marketing strategy in which companies pay for the display of commercials during television programs or shows. The ads are broadcast during program breaks and aim to capture the viewers’ attention. Television advertising is one of the most common ways to promote a product or service by creating TV commercials. It has been around since the invention of the first commercial television system in the 1930s. The first television ad appeared in 1941 when a Philco television set was presented by a miniature model of the device. This form of advertising is one of the most expensive types, with costs ranging from a few thousand euros to substantial amounts for a single advertising campaign. Television advertising is the most common way to reach a broad audience. Most people watch TV on a daily basis, making it an excellent way to reach a large number of people simultaneously.
