Influencer Marketing Services

Influencer marketing is a form of digital marketing where businesses collaborate with influencers, individuals with a large following on social media, to promote their products or services. This creates authentic relationships with the audience and can enhance the effectiveness of advertising.

Influencers serve as the primary means of communication with the audience. Their role is to promote the business’s product or service to their followers through posts, photos, or videos on social media. Influencers create authentic content that aligns with the campaign’s objectives.

The selection of the right influencers is based on the campaign’s objectives and the target audience. Factors such as the thematic relevance, geographic location, age, and the influencer’s reach are monitored.

The cost of a campaign depends on various factors, including the campaign’s size and the influencers chosen. The cost is divided between the service fee we provide and the amount the influencer will receive. For our service, the cost starts at 200€ and corresponds to a collaboration with one influencer.

It includes: strategy proposals, communication, and coordination of activities from start to finish.
Indicative influencer fees in Greece:
Influencers with 1500-10,000 followers typically have a cost ranging from 100-250€ per campaign.
Influencers with 100,000 followers usually have a cost of 1000€ and above per campaign.

The performance of a campaign can be measured using metrics such as engagement rates, clicks, sales, or increased followers. Tryseo provides detailed reports for evaluating performance.

The success of a campaign can be measured by the results it produces, such as increased brand awareness, higher sales, and changes in the audience’s perception of the product or service.

We handle the collaboration with influencers through our experienced partners. We manage communication, coordinate content, and handle all the details of the campaign.

The appropriate timeframe depends on the campaign’s objectives. Typically, the preparation and execution of a campaign can range from a few weeks to several months.

To become an influencer, follow these steps:

1. Choose a topic: Choose an area or topic that interests you and that you have knowledge or passion for.
2. Create Content: Create quality content on channels like Instagram, YouTube, TikTok and more. Your content should be authentic and relevant to your audience’s interests.
3. Create a strategy: Define your goals and the audience you want to reach. Design your content to grow your community.
4. Interact with followers: Reply to comments and participate in conversations with your followers. Communication is important to build an engaged audience.
5. Share your content: Use appropriate tags and hashtags to increase the visibility of your content.
6. Evolve with time: Expand your content and improve your skills as you grow as an influencer.

To become an Instagram Influencer:

1. 1. Create a profile: Create a public profile on Instagram.
   2. Choose a niche: Focus on a specific theme or interest and consistently post relevant content.
   3. Post regularly: Publish content frequently and consistently to maintain your followers’ interest.
   4. Use hashtags: Utilize popular and relevant hashtags to increase the visibility of your posts.
   5. Interact with your followers: Respond to comments and questions from your followers.

To become a TikTok Influencer:

1. Download the TikTok app: Download the TikTok app and create an account.
2. Create unique content: Generate creative and entertaining content that stands out on TikTok.
3. Use trends: Participate in popular TikTok trends and challenges to increase your visibility.
4. Encourage participation: Invite your followers to engage with your videos and interact with you.
5. Be consistent: Post regularly to maintain your followers’ interest.

It’s essential to have patience and dedication as growing as an influencer can take time.