- Internet Business Consultation:
Provision of consulting services aimed at the development of companies through the improvement of their corporate websites and the use of digital marketing. This service requires the conduct of online marketing research regarding the market and the products/services in which the company operates and the drafting of proposals & online strategy for the development of the company.
- SEO Services – Website Optimization:
On-page SEO, *Keyword popularity analysis, * Website redesign analysis based on SEO , *Website content optimization proposals based on SEO, *Website landing page optimization (technical and content based), * Formation of content strategy based on keyword research, topics popularity and competition analysis, *Coordinating and collaboration with web designers, developers and content writers in order to achieve website SEO optimization and increase traffic and conversions, * Site architecture recommendations to increase the organic traffic, *Content writing.
Technical SEO Audit: * server errors – canonicals – H1s – metas – titles – navigation – sitemaps, queries, crawl budget, schema markup, * Webmaster tools (Google, Bing, Yandex), * Image SEO, * Video SEO.
More SEO services: * Local SEO, * SEO considerations moving from http to https, * Managing Google Manual Penalties, * Keyword ranking tracking & reporting, * Landing page tracking & reporting, * Off-Page SEO and Link Building, * Training content writers to understand the principles of landing page SEO optimization.
Online competition analysis: * SEO weaknesses and strengths + opportunities and threats, * targeted keywords, * SEO strategic and technical techniques, * checking backlinks.
* Landing page optimization for better quality scores, * Google Adwords campaigns creation including banner creations (Search, display, video), * Remarketing, * Conversion tracking, * Custom audience etc.
* Goal creations, * Audience creations, * Custom segments, * Custom dimensions * Advanced Filters, * Custom Reports, * Dashboard Reports, * Link GA with Adwords and Search Console, Search console management, * Export GA goals in Adwords, Export audiences in Adwords, * Adsense
Google Tag Manager advanced knowledge. How to connect with Google Analytics, add Remarketing and Conversion tracking, add facebook pixel, add tracking for outbound links, cross domain tracking, event tracking, custom dimensions setup etc.
- Additional internet marketing services:
* Affiliate marketing, * Google Adsense, * Facebook Ads
- Website development and design: * WordPress website creation services, * WordPress consultant services, * Providing support which includes website updates, plugin updates, website backups, * Create custom code whenever necessary, * Amend website designs with CSS, * Manage hosting and domains.